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Amazfit Named Official Wearable Partner & Timekeeper of HYROX

MILPITAS, Calif., USA
August 29, 2024

We're thrilled to announce that Amazfit has become the Official Wearable and Timekeeping partner of HYROX.

Known as the World Series of Fitness Racing, HYROX connects the world’s training communities with a sport, a training methodology, and a lifestyle that's accessible to all. And with Amazfit's dedication to helping you unlock your full potential, we feel this is a partnership that'll have you breaking limits in ways you never thought possible.

This two-year partnership will see Amazfit aid athletes in their training, and help them unlock their potential by providing a sophisticated, user-friendly solution for 24/7 health and fitness monitoring.

We'll be there at HYROX events throughout the season until 2026, with live experiences and dedicated shops catering to the diverse fitness levels of participants through our Amazfit Cheetah Pro, Falcon, T-Rex Ultra, Balance and Active smartwatches, and the Amazfit Helio Ring.

Through our partnership with HYROX, we aim to elevate the fitness racing experience in a number of ways, including:

Integrated Ecosystem: The synergy between the Helio Ring and Amazfit smartwatches maximizes performance. Data from both devices is seamlessly integrated within the Zepp App, offering athletes a holistic view of their health metrics during intense workouts and recovery periods.

Data-Driven Insights: With comprehensive data insights focused on recovery strategies, identifying common training pitfalls, and revealing the practices and metrics of elite performers, Amazfit provides invaluable insights to all HYROX competitors.

Tailored Training: Our AI-powered Zepp Coach™ offers sport-specific movements, personalized training plans, and targeted recommendations. This customization will prove vital for athletes aiming to arrive at their HYROX event in the best condition.

To kick things off in the best way, we're adding a dedicated HYROX Race workout mode to the Amazfit Balance, T-Rex Ultra, Falcon, Cheetah Pro, and Cheetah. This mode will let you pick between Single, Double, or Team Relay race options - with workout stages for each of the eight challenges involved in a HYROX race: SkiErg, Sled Push, Sled Pull, Burbee Broad Jumps, Rowing, Farmers Carry, Sandbag Lunges, and Wall Balls.

So whether you're already one of the 300,000 participants per HYROX season, or it's something you're interested in trying out, keep an eye out for upcoming software updates if you own any of these Amazfit smartwatches.

If you haven't picked up yours yet, now is the perfect time to make the leap and join us in breaking limits at HYROX events around the world.

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For investor and media inquiries, please contact:
Americas/Europe/EMEA

Brad Samson
[email protected]

Asia Pacific

Grace Zhang
[email protected]

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